{"id":1070,"date":"2020-06-03T23:18:09","date_gmt":"2020-06-03T23:18:09","guid":{"rendered":"https:\/\/hyunl.ee\/?p=1070"},"modified":"2020-06-04T23:00:49","modified_gmt":"2020-06-04T23:00:49","slug":"semrush-guest-post-service","status":"publish","type":"post","link":"https:\/\/hyunl.ee\/semrush-guest-post-service\/","title":{"rendered":"SEMrush Marketplace Guest Post Offer – What’s the Deal?"},"content":{"rendered":"\n

For those who are reading this, you probably already know of SEMrush<\/a> since it’s one of the most popular SEO\/SEM tools in the industry along with Ahrefs<\/a>.<\/p>\n\n\n\n

SEMrush just started sending out newsletters to subscribers to notify them of their new guest posting service. It appears that they want to expand out from their existing SaaS platform.

While it’s not a bad idea to expand business offerings, the SEO industry remains skeptical of the spin-off service:<\/p>\n\n\n\n

\"semrush<\/figure>\n\n\n\n

SEMrush Guest Post Service Price<\/h2>\n\n\n\n

The SEMRush guest post service starts at $275<\/span> per placement. <\/strong>

What do you get for $275?
2,000 words and a link on a site with ~1,000+ monthly traffic.

Users? Pageviews? Unique? Who knows.

The most expensive offer stands at $575 for 2,000 words and a link on a site with ~25,000+ monthly traffic.<\/p>\n\n\n\n

Is It Worth It?<\/h3>\n\n\n\n

For those with a budget may wonder if this is all worth it. To answer that question we have to look at more than word count and traffic estimates.<\/p>\n\n\n\n

\"semrush<\/figure>\n\n\n\n

They offer 100% unique content. Judging by their words, their team conducts research to find out what link placements are relevant to your site, but I personally see a big question mark here. More on this in a bit.<\/p>\n\n\n\n

Another benefit is a fast turnaround time. Results in less than 16 days fast. <\/p>\n\n\n\n

To put this timeline into perspective, most link acquisition services with<\/em> pre-arranged relationships offer a 14 to 30-day turnaround time.

If they do this at scale without<\/em> pre-arranged relationships, and real outreach with results in less than 16 days then that’s quite impressive<\/strong>. <\/p>\n\n\n\n

Something Different?<\/h3>\n\n\n\n

Though SEOs tend to use software-based metrics such as DR (Domain Rating – Ahrefs) or DA (Domain Authority – Moz) or even TF (Trust Flow – Majestic), SEMrush decided to use monthly traffic as a metric instead. <\/p>\n\n\n\n

It’s a different offer from the standard link building model, for sure.<\/p>\n\n\n\n

One key thing to note is how the prices scale.<\/p>\n\n\n\n

\"semrush
$575 is the most you’ll pay for a single link.<\/figcaption><\/figure>\n\n\n\n

The most expensive plan scales to $575 for 2,000 words on a site that receives ~25,000+ “traffic.”

To remind you, it costs $500 for 500 words on the same site.

Meaning, you end up paying $75 for 1500 additional words, or $0.05 per word.

To be honest, I’m not sure if you can get quality content when you’re paying only $25 for every 500 words.

And obviously this is not the price SEMrush pays for the content to be created. So imagine how little they’re paying for these guest post articles.

If you can pitch a $25 content and the sites accept this, it means one of the following:<\/p>\n\n\n\n